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Your MarTech Stack Mavens

Digitally native and invested in the MarTech space since 2012, our experience in leading stack evaluations and vendor selection has led to profitable outcomes for our clients in reducing overall technical burden, timeline to implementation, and competitive cost for their tooling. Ragnarok works directly with purchasing managers, marketing, product, and technical teams to provide a critical evaluation of the landscape, an audit, and a recommendation of where tooling and providers can be improved. We also provide clear guidance on exactly what to evaluate for in each partner, complete SWOT analyses, and present a roadmap of how the implementation will be performed. 

HOW WE DO IT

Smarter Sourcing

Ragnarok eliminates weak contenders before sinking time into the evaluation. We can offer superior support in your partner sourcing process by clarifying requirements from each tech partner and helping you understand the cost landscape. We directly support authoring RFP documents, provide a short list of vendors that are best suited to connecting to your existing tech stack, provide guidance on how to evaluate vendors successfully, secure Proof of Concepts, and give you confidence in making the right vendor selection.

Impartial Evaluation

Ragnarok’s deep bench of partnerships and multiple years of experience, with over 200+ hands-on implementations (and running) of various MarTech tools, means we are in a unique position to give you an unfiltered evaluation. We’ll help you sift through all the details of what it means to work in best-in-breed MarTech tools. We outline the cost of investment, the level of effort required from teams to migrate and/or stand up, and realistic expectations on what incremental revenue can be driven from implementing a new tool.

True Expertise

With over 10 years of experience in implementation and supporting clients across the ecommerce, healthcare, financial services, heavy industry, and SaaS markets, Ragnarok has a broad and deep understanding of legal requirements, compliance issues, and reliability that will ensure your tech investment is a safe bet. We provide hands-on assistance in running a Proof of Concept on tools you’re evaluating, providing you with validation that promises made can be fulfilled. In addition, Ragnarok partners with key members in your review committee to ensure they are asking and evaluating the right criteria, the decisions are made with equitable consideration and there’s a clear roadmap of how the tool will support your program over the next 5 years.

Need help navigating the MarTech landscape?

We’ll be your guides.