Custom Integrations + Reverse ETL
When creating solutions or tailoring a message, well-organized user information is key. Our expertise will help you and your teams attain a consolidated data source for all strategy, planning, and audience insight needs.
We assemble a team of engineers, developers, strategists, and marketing pros ready to tackle your goals. We gather use cases to glean your current structures and processes, and then align those cases with user attributes to develop a clearer picture of your audience.
How We Do It
We do a deep dive into your existent data flows and practices and consult with you and your team during the process to understand specific metrics and behaviors. With this in mind, we examine all data sources, including client app, server app, and third-party tools.
We examine current ETL (Extract, Transform, Load) practices from use-cases and align them with user events, traits, and attributes for pinpoint information. We can even instrument events within your code for absolute precision.
We perform an exhaustive check of all event instrumentation and ensure they operate correctly for years to come. Mixpanel, Amplitude, Segment: no matter the CDP you choose, our team is certified with the leaders in their field to provide consistent results.
Finally, we construct the reports, charts, and dashboards that will allow your team to examine user behavior and actions easily, all from a single source.